Business Storytelling: Enhance Brand Sales, Presentations, Meetings & Motivation
Learn how to inspire and motivate people with stories!
Discover what makes storytelling an essential art to master to enhance all aspects of business communication including: advertising, branding, selling as well as delivering presentations and meetings.
Key Outcomes:
- Learn how stories drive our emotions and how to target audience emotions to engage better with them.
- Explore the 7 Key story structures and how to utilize them in business scenarios
- Learn how to integrate data into stories to enable better recall you’re your audience when it comes to key data elements
- Learn how to augment your story delivery using body language, tone and congruency
What You Will Learn:
- The Effect of Stories on Hormones
- The Relationship between Storytelling & EQ
- The 7 Story Structures
- Storytelling with Data
- Story Delivery & Congruence
Agenda:
- Branding & Advertising Storytelling
- Recalling Data Through Stories
- Hollywood Story Systems
- The EQ Storytelling Effect
- The Hormonal Effect of Stories
- Story Empathy Awareness
- 7 Steps To Plot Your Story Content
- Body Language and Interaction
