The unambiguous conclusion of this short book is "yes". This conclusion is reached through a broad examination of the consequences of our not being vegan - both in relation to human health, environmental pollution, the risk of the spread of diseases, and in relation to the beings we exploit and kill. On all these levels the conclusion is clear: We have no good reason to not go vegan, while we have many good reasons to stop our practice of raising, killing and eating non-human animals and things from them. The bottom line: We have a strong ethical obligation to go vegan.
"Magnus Vinding makes a compelling case for ending the abuse of other sentient beings. What will we tell our grandchildren? ("But I liked the taste?")"
— David Pearce, founder of BLTC Research and co-founder of Humanity+, author of The Hedonistic Imperative.
"An excellent concise statement of the arguments for going vegan."
— Peter Singer, Professor of Bioethics at Princeton University, author of The Life You Can Save: Acting Now to End World Poverty and Animal Liberation.