The Selling Difference
Titel

The Selling Difference

Forfatter
Zig Ziglar, Bryan Flanagan
Beskrivelse

In this series you will learn how to plan, prepare for and expect success each and every day of your sales career; the art of setting and achieving sales goals through a unique seven-step goal attainment procedure; why selling is a proud profession and how you must be sold before you can sell; superior questioning skills to increase your closing ratio; to define the Features-Functions-and-Benefits of your products or services; the TRUST process of selling; closing techniques from The Master Closer, Zig Ziglar; how to handle objections using the LQET formula; how to sell value versus price; the four behavioral styles of your prospects and the selling tendencies for each style; how to use technology as an aid in the selling process; cross cultural selling techniques making you a more effective sales professional in today's global marketplace.

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