The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
Titel

The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative

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Stephen Denning
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A Leaders Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using tons of examples and how-to techniques, Denning explains how you can learn to tell the right story at the right time. New to this edition: updated examples and techniques, drawn from his training DVD new chapter on how to use storytelling to create high-performance teams new chapter on narrative intelligence and how the most successful leaders use stories, rather than Power Points, to get their ideas across

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