Economic Fundas Episode 4 - Bacon, Cookies and Coffee: The Anchoring Effect
Forfatter
Vivek Kaul, Amit Varma
Beskrivelse
Why do restaurants often list their more expensive items first? Why are sales such an attractive proposition? Amit Varma and Vivek Kaul explain the ANCHORING EFFECT. Understanding this is key to not being exploited – and to better decision-making.